Que’s Barbershop

Que’s is a small-town Barbershop with big time style. Working together on a full rebrand to freshen the overall aesthetic was the goal. I targeted a younger generation of clientele without isolating the current patrons. This was achieved by modernizing the brand but using small recognizable cues from the existing brand. By doing this, the company has grown exponentially and been able to move to a new larger location.